By the 1960s it was clear that there were a number of deficiencies and gaps within the 1955 British Standard colour range. A few of the more enterprising paint companies started to develop their own ranges which reflected the colours used in the wallpaper, curtains and upholstery of the time. The influence of Pop and Op Art, as well as peasant culture were becoming clear in designs of the middle of the decade.
Robert Baty at Papers and Paints certainly found the British Standard colour range too limiting and was one of the first in the country to adopt the Robbialac Colorizer system. This offered an extra few hundred colours, which was initially thought to be all that would be needed. However, it wasn’t long before yet more colours were sought and he began to devise his own colours to fill in the many gaps. The colours in our 1960s range have been taken from the company archives which survive from this time.